Since the focus integrated ceiling industry for many years we found that: the ceiling join in choosing brand manufacturers, consider the most is the brand, size, price, product manufacturers, many manufacturers jiamengfei materials and advertising support. But it is proved that the dealer is the most concerned about the end of the most difficult, or that did not get very good development.
We can find a common point from these dealers, that is, they do not have a long-term market planning, but also their own financial strength is not enough, are often considered only short-term interests. So in order to do a good job of integrated ceiling brand, we should from which aspects to analyze the choice of a suitable for their own brand?
The first is the strength of their own, including the selected store location and size, their funds and personal connections, stores related to the product display effect and how much traffic, and financial strength and connections is related to the difficulty of operation, good business contacts up naturally more simple.
The second is the local market consumption capacity, the ceiling Market in terms of what we need to do is to hold a large number of consumer groups, not only focus on high-end consumer groups, also can not only pay attention to the low-end consumer groups, so their consumption capacity is what you should choose and match the ceiling brand.
Finally is the ceiling manufacturers to market planning and management ideas, a brand product can't satisfy all the needs of the consumers, they all have their own consumer groups, for these consumers, they made the business strategy is feasible, there is no practical experience, some manufacturers even self entity ceiling the shop did not dare to put forward the merchants, the dealer training, I think this is not feasible. After you know this, you'll be in the market with your own and consider their fitness.
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